HOW TO CHOOSE THE PERFECT INSTAGRAM USERNAME?

HOW TO CHOOSE THE PERFECT INSTAGRAM USERNAME?

The social network Instagram is undoubtedly the most used today. Everyone wants to be easily recognized on the platform in some way. One way to do it is through a username. If you create a user that is easy to remember or very cool, you are likely to be recognized.

There are many users who almost always have similar names, and this can be a real challenge if you are a company or personal brand that wants to excel. That’s why today, we bring you here strategies and methods to create a perfect Instagram username.

How should be the Instagram Username?

Believe it or not, choosing the right name on social media can make a lot of difference. The first thing you should keep in mind when defining your name on Instagram is the objective or function that you will give to that social network.

Will it be a network to connect with your friends and family? Will you use it for your personal brand or something more professional? Your business? Or just for fun? Keep this in mind when choosing a name for this social network. Next, we will give you some tips to select or determine good names.

Tips for choosing a perfect Instagram username

Instagram is a network that has a large number of users, so each time choosing a particular name here is difficult. But don’t worry, this is still possible. Follow these tips to choose a suitable Instagram username.

1. Keep the same usernamein all your social networks; this way, it will be much easier to identify yourself as your brand.
2. You can use your name, and if this is not available, you can use a period (.) in the middle of both words.
3. Remember to take care of spelling. Users of social networks look better with names that have impeccable spelling and make use of the main scoring tools.
4. Set a short and concise username, easy to write or read.
5. Use some words that are already knownor highly sought after. This will depend on the type of word you want to choose to be identified.
6. Try duos or trios of words that can form a rhyme.

What you have to avoid

Just as there are a number of tips that you can follow to create names on Instagram, we are also going to leave you a series of recommendations so that you know what to avoid when choosing a name.

1. Avoid using offensive words. This can take more users away than bringing it. Also, the platform will not see it with good eyes.
2. Also, avoid pigeonholing in words or phrases of the sexist type or with very trite content. An example of this is Fitness. There are already millions of accounts with that word.
3. Avoid placing special characters in the username such as hyphens, underscores, asterisks, and some other symbols, since it is very tedious to write and hard to remember. Following that same line, avoid the numbers.
4. Avoid long usernames. Please, we are all lazy to write a username. Consider that and imagine a long one.
5. Do not use existing brand names. This can lead to great confusion and can be counterproductive for you.

Instagram username ideas

Now, let’s review a series of ideas for Instagram names that you can get for your username. As we have already mentioned, it is essential to maintain consistency between what you want to do in your social network with your name.

1.     Names related to your niche

If you are looking for a specific target on Instagram, then you must have a niche that you want to reach, right? In that case, you can associate words that are related to your target as to the activity that your company or personal brand may have. Let’s look at several examples:

• In the case of travel niches, you can use words such as crossing, suitcase, travel, flight, route, road… An example is this Instagram account that has a PolarStarOnlineuser, that is, follow the polar star.
• The Fitness is a hotly discussed in social networks, and is a bit trite when speaking generically. In this case, this user (muscle and fitness) uses the word, but specializes only in muscles and makes it known, which is a good strategy to differentiate and attract more specific people.
• The recipes are also one of the most widely used Instagram niches, for the foodies and the general public likes to see their pictures appetizing. You can accompany them with a username that has words related to food, either a dish or simply a culinary style. In the case of that user, he used a striking word as it is fusion to stand out: Food Fusion.
• The lyrics also catch many followers on Instagram, especially those who write interesting phrases or make poetry. In the following example, we can see a user who has played with the word poetry, choosing the word that accompanies it attic or atticus, which gives it a more intimate sense: atticuspoetry.

2.     Your name and last name

Using your name and surname is a fairly effective strategy, especially if you have an unusual name. Many stars use this technique to make themselves known on the networks, as is the case of actress Julia Roberts.

However, it does not necessarily have to be your first and last name in that order. It can be vice versa, or only the initial first and then the second complete. The advantage of names and surnames is that they are something with which users can easily identify you.

3.     Your personal brand

However, when things escalate to be a personal brand, everything changes. By default, personal brands are built with names, surnames, or significant nicknames around that person. An example of these is the cases of C. Tangana and Bad Bunny as well as the famous movie star “The Rock” or The Rock. We can also find profiles of other artists who mix personal brands with their own name.

In these cases, they maintain the same username for all their social networks beyond Instagram, so it is easy to recognize them and know that they belong to the same person.

4.     The name of your company or trademark

On the other hand, business or commercial brands are more stringent in terms of requirements to choose the name. Ideally, it should be the same name of your advertising, as well as your legal records, since they are trademarks that are already registered and, therefore, have the rights to use that name.

For example, there are many television programs that use their name for viewers to identify them, such as Al Jazeera.

Popular music groups use their band name to make themselves known, such as R.E.M Band, and we see cases from the same platforms as in the case of Netflix US, who maintain the same base name but add the regional US to indicate they are from the USA.

5.     That rhyme

Rhymes are a very effective mnemonic strategy when choosing names for social networks. They can be a duo or trio of sticky words that combine. While they are a little longer than recommended, they can be very effective.

So as you can see, the possibilities to generate a name on Instagram are unlimited. It’s just a matter of time and a lot of creativity.

Getting your correct Instagram username can be the first step in building an effective social media marketing strategy. With Infosty Technologies, you can plan and schedule your Instagram posts in advance, and reach your audience when they are most active.